PR pros must master the latest platforms and strategies to bolster the brands they represent. Traditional approaches have given way to tactics that facilitate direct conversations with key stakeholders. From AI to VR, from analytics to workplace considerations, communicators have myriad tools at their disposal. The challenge: learning how to use them to their full effect, while securing the trust, credibility, ROI, and brand equity essential to any PR activity. The solution: PRDecoded, which will provide a master class on the best tools, tactics, and guidelines to ensure communicators thrive in an ever-evolving digital world.